About us

Focused on actionable insights, Sciffer is the data analytics platform for the media and entertainment industry. Our clients are equipped with products and features that capture intelligent insights from the content.

With the use of modern technology and AI, you’re empowered with the relevant data understanding and essential tools to harness this data. Through reviewing and collaborating as a team; recognizing specific scenes, items, faces, emotions, etc; optimizing the items shown on your media platform; Sciffer helps you in comprehensive data driven decision making.


In data we trust

Hence that is exactly what makes the core of our operations. Our products relay this belief, and use data science and content analytics for increased productivity and proficiency.

  • Computer vision
  • Machine learning
  • Collaborative model
  • Audio and speech analytics
  • Mixed integer programming based optimizer

Powered By Superior AI Technology

A Content Collaboration, Analytics & Storyboarding Platform

Extract intelligence from content by tagging the content through deep learning computer vision and audio/speech models.

  • Scene & Shot Identification
  • Identifying Actors & Emotion
  • Identifying Actions & Objects
  • Audio Transcription & Translation
  • Speaker & Tone Identification
  • Compliance - Smoking, Drinking, etc.

A mixed integer programming based optimization tool auto-schedule movies on linear

Movie Optimizer suggests the most optimal schedule considering resting time, audience impressions, prediction of reach and time spent, WTP schedule, competition schedule, breaks between segments, external factors such as holidays, cricket, etc.

Optimized usage of content library

  • Predict reach & time spent for each movie-slot combination
  • Optimize resting time for each movie to minimize decay
  • Optimally slot each movie to maximize impressions
  • Optimally schedule breaks between movie segments

An optimization tool to auto-schedule ads on linear

The Ad Optimizer uses mixed integer programming to auto-schedule ads and maximize revenues, satisfying all scheduling constraints.

  • Max Spots per Break
  • Top/Tail Spot in a Break
  • Minimum Separation
  • Exclusion & Exclusivity
  • Client/Brand Protection
  • CPRP based Scheduling

Transform, Optimize, Revolutionalize.

Let the data do the talking


Over 20 clients use Sciffer's data science and machine learning tools to uplift content and increase viewership


is the minimum improvement in impressions, revenues AND quality of content

Awards & Accreditations

Microsoft for Startups
CNBC Young Turks
Jharkhand Hackathon
Startup India
Top 11 Startups in Emerge-X, a competition hosted by Maharashtra State Govt & Microsoft
Nvidia Inception

Ready to see how Sciffer can transform your business?